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Kinga Edwards
|Instagram , Tools and comparisons

Top 9 Instagram Scheduling Tools to Try in 2023


Tired of playing the never-ending game of “Remember to post on Instagram” versus “Oops, I forgot again”? Well, it’s time to start using Instagram scheduling tools.

Don’t know how to choose the right one for you? Don’t worry. We’ve done the homework for you – check out the best tools to make your Instagram feed shine bright.

Instagram schedulers: why do you need them?

#1 They save plenty of time

If you manage many social media accounts, having all of them in one place is a real-time-saver. Are you jumping between tabs to schedule, edit, or get your posts approved by clients? That’s highly inconvenient, and you waste so much of your precious time.

#2 They make collaboration easier

Most of the time, working in a team equals collaboration. And having a reliable tool with collaboration features can be a game changer. It makes assigning, commenting, and communicating with your teammates and clients a breeze. 

On top of that, you can reduce the usage of other tools to a minimum once you’ve got a single tool for all your needs.

#3 They help you with content creation when you’re out of ideas

We all experience a creativity block from time to time, and that’s totally normal. Humans are only humans. But what to do when you’re out of ideas and the deadlines are chasing you?

Don’t panic, and use an Instagram scheduler that provides AI backup. It’s an excellent way to boost creative processes, get past an inspiration plateau, and keep you on top of your work.

#4 They offer helpful features for Instagram management

Instagram scheduling, per se, is a very helpful feature – but not the only one you might need if you run Instagram accounts. Look for tools that offer hashtag presets, Instagram grid preview, and more.

How to schedule Instagram posts?

There are two ways you can schedule Instagram posts (as of May 2023):

Schedule posts manually

Manually scheduling posts on Instagram means editing them in the app and setting a time for them to go live. Follow these steps to do this:

What’s more, if you prefer to post manually, you can use Instagram’s post reminder feature. Reminders let you post at specific times so that you never miss a post again.

👎🏻
Bad news: You need to follow these steps with every post you want to publish. And, if you want to post in bulk, this might not only be troublesome but actually impossible. 

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Good news: It’s NOT the only possible way to schedule posts. Instead, you can…

Schedule posts using scheduling tools and save plenty of time

With third-party tools, planning your content can be simple, enjoyable, and – most importantly – very quick. With little effort, you can create all your Instagram posts there and even make them shine with some AI sparkle. 

While they can streamline a lot of your work on a daily basis, they won’t pluck ideas out of nowhere. So, you need to create a content calendar yourself with all the ideas and posts that might go live.
Then, with Instagram schedulers, you can put these ideas in the form of an interactive social media calendar that you can easily edit, drag and drop, duplicate posts within, and so on. Instagram scheduling tools make the process more interactive and collaborative than a piece of paper or spreadsheets.

What’s the best app for scheduling Instagram posts?

1. Kontentino

Kontentino is an excellent all-in-one tool for Instagram planning and collaborating with your team and clients. Say goodbye to manual publishing on Instagram, and say hello to automation and intuitiveness!

source: kontentino.com

⭐ Top features 

Direct Instagram scheduling for various formats (Stories, Reels, posts)

Become a master of your own time with direct Instagram scheduling. Planning your Instagram content strategy and mapping out your posts for the entire week or month has never been easier. With Kontentino, you can enjoy the direct publishing of posts, reels, and stories. There’s also a first-comment option for your posts!

AI support when you’re out of ideas

Use the potential of AI support in crafting your Instagram posts anytime you need some extra help and inspiration.

Instagram post and feed preview so your posts look good together

Kontentino lets you preview your posts before they go live. No more last-minute panic attacks over typos or misplaced emojis. When you post manually, it’s impossible to see how your posts will look together in the feed. With Kontentino, you can check if your feed appears easy on the eye before your posts go live. 

Intuitive calendar that makes planning simple

An intuitive and low-effort, drag-and-drop UI makes it super easy to reschedule your posts with just a few clicks. And an absolute must-have in your everyday Instagram planning tool, especially if you’re publishing dozens of IG posts.

Instagram hashtag presets

Effortlessly preserve your frequently used hashtags and seamlessly integrate them into your post captions in no time. Make your social media publishing more efficient by storing and creating multiple hashtag presets.

Free trial to test it out

Check which of the plans is right for you by signing up for a free 14-day trial, no card required. Decide on the Starter, Standard, or Pro plan. And if you’re still hesitating, use the pricing calculator to pick the best solution for your business.

⛔ Could be better

It doesn’t offer a free plan.

💵 Kontentino pricing

Pricing starts at $47/month, including three users. You can also upgrade your plan to get multiple add-ons. Are you a large team that needs a tailor-made package? Opt for the Kontentino Enterprise plan.

🤩 Consider before buying: It’s an excellent solution for both medium-sized and bigger companies or teams.

Looking for the best Instagram app for your business? Try the direct publilshing of Instagram Reels, Stories, and posts in Kontentino.

TRY FOR FREE

2. Tailwind

Tailwind can work as an Instagram scheduler. It’s designed for smaller businesses and teams.

source: tailwindapp.com

⭐ Top features: 

⛔ Could be better:

💵 Tailwind pricing

Starting from $19.99/month/user. There’s also a free forever package, but it’s very limited.

🤔 Consider before buying: It’s an Instagram scheduling tool for those just getting started with social media, and the upgrade options are not the best.

3. Buffer

Looking for a social media management platform? You might check out Buffer. It comes with Instagram scheduling capabilities for small and big companies.

source: buffer.com

⭐ Top features:

⛔ Could be better:

💵 Buffer pricing

It’s free for up to three users with the Free plan. With the Essential plan, you need to pay $6/month for one channel.

🤔 Consider before buying: Users complain about the unresponsive interface. On top of that, if you’re a marketing agency, it can be a bit pricey when managing multiple accounts.

4. Planoly

Planoly is designed for scheduling social media posts focused on Instagram and Pinterest. You can visually plan, design, and schedule your content.

source: planoly.com

⭐ Top features:

⛔ Could be better:

💵 Planoly pricing

They offer three packages, starting at $13/month/user. There’s no tailored solution for enterprises. 


🤔 Consider before buying: Users complain about poor customer service. When you dig deeper into its ratings, it becomes impossible to overlook the multitude of dissatisfied users who report various errors. Before investing your money, double-check if it’s the right fit for you.

5. Oktopost

Oktopost is a social media management tool for marketing agencies, mid-market companies, and enterprise businesses. Find out if you can improve your Instagram strategy with it.

source: oktopost.com

⭐ Top features:

⛔ Could be better:

💵 Oktopost pricing

Pricing is not displayed on their website. Instead, you can book a demo to check out the tool and its pricing.

🤔 Consider before buying: It’s a relatively good tool for managing multiple social networks, but if you’re hoping for an Instagram-oriented platform, you may want to look further. There is also very little information about features on their website.

6. Agorapulse

Want to schedule your Instagram posts? Check out AgoraPulse – maybe it’s something you need for keeping track of Instagram and other social media platforms.

source: agorapulse.com

⭐ Top features:

⛔ Could be better:

💵 Agorapulse pricing

Prices vary from $49 to $119/user/month. There’s also a free, but limited plan for starting out.

🤔 Consider before buying: It can be a pricey option, especially if you run more than ten social media accounts and need high-level capabilities. When subscribing to the Advanced plan, you must pay an extra $20 for additional profiles.

Does your Instagram strategy need a booster? Get some pros’ tips on how to do it.

7. Later

With Later, you can schedule posts, Instagram stories, and more. When comparing the best Instagram scheduling apps, don’t overlook this one. But is it really the top pick? Let’s see.

source: later.com

⭐ Top features: 

⛔ Could be better:

💵 Later pricing

There are three pricing packages available starting at $18/month/user.
🤔 Consider before buying: Later offers quite a few useful Instagram dedicated features, for example, suggesting the best time to post. However, by subscribing to any Later plan, you must pay for the whole social set that includes several social media platforms. Double-check if you need the whole set.

8. SocialBee

SocialBee is a social media management platform for businesses and teams who deal with running Instagram accounts.

source: socialbee.com

⭐ Top features:

⛔ Could be better:

💵 SocialBee pricing

There are two sets of plans available. Packages for agencies start at $179/month/50 social profiles, and standard plans at $29/month/5 social profiles.

🤔 Consider before buying: If you’re trying to find a social media management platform that can handle Instagram, SocialBee is one option worth considering. However, dive deeper into its drawbacks and figure out if you like the tool. Bear in mind that for some teams, SocialBee might have some capability limitations.

9. Sked Social

You can schedule Instagram posts with Sked Social (formerly Skedugram). It is a social media scheduling tool for agencies and teams.

source: skedsocial.com

⭐ Top features: 

⛔ Could be better:

💵 Sked Social pricing

Four subscription packages are available starting at $25/month/user. There’s also an enterprise plan and a free trial.

🤔 Consider before buying: Sked Social is a relatively good scheduler, but it’s got some flaws. If you’re not an enterprise and you run multiple Instagram accounts, you might want to consider other options.

Give your social media strategy some sparkles with our tips Check out best practices for Instagram stories.

Start using the best Instagram scheduling tool today

Check out the best tools for scheduling Instagram posts. Take a closer look at them and choose the one that clicks with you. It’s time to break free from the chains of real-time posting and let your creativity flow freely (and automatically). 

And for those who are still hesitating, Kontentino is our pick.Sign up for a free trial and experience the power of your Instagram content, collaboration, and scheduling.

And most importantly, make the hectic Instagram life a little less chaotic!

Collaborate, approve & schedule social content

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Kinga Edwards

Kinga Edwards

Owner & Creative Director at Brainy Bees. She believes that insights are everywhere!