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Kinga Edwards
|Best practices

Swipe Right on These AI Prompts for Social Media Managers


The AI revolution has been a huge help to social media managers, giving them creative assistance and time-saving features. Yay! However, there is a reason why AI comes in capitals – it’s a huuuuuge thing to tame. 

In this article, we will share a curated repository of proven prompts that will enable social media managers to master the art of prompt engineering. 

Get ready to get inspired!

Benefits of Using AI Prompts in Social Media

Time-Saving Efficiency

AI-generated prompts enable rapid content creation, allowing you to focus on other crucial aspects of social media management. Get rid of writer’s block and start working more efficiently.

Creative Content Expansion

Using AI prompts stimulates your creativity by providing fresh, innovative ideas to invigorate your social media strategy. These AI-powered suggestions can help you break free from repetitive content patterns.

Consistency and Brand Voice

AI prompts help maintain a cohesive brand voice and messaging across all social media platforms. Keep your content on-brand and audience-focused with consistent prompts.

Improved Engagement

Craft content that connects with your target audience by leveraging AI-generated prompts. As a result, you are able to create posts that are highly engaging, ultimately increasing your reach and engagement rates.

AI prompts for social media managers: social media post ideas

You can fine-tune these ideas for any profile and platform you manage – some of them go beyond social media, so you can use them in other activities, too!

  1. Come up with an engaging post about our [recent initiatives] and their impact. Include statistics and emotive language.
  2. For the launch of a new customer loyalty program, announce it on social media by highlighting the benefits and encouraging sign-ups.
  3. Provide an intriguing teaser for an upcoming product reveal event. Make it mysterious yet compelling.
  4. Write a heartfelt message from the CEO addressing the challenges faced during the past year and expressing gratitude to employees and customers for their support.
  5. Create an infographic idea that showcases the top features of the latest [Product] model. Include brief descriptions and visuals.
  6. Imagine that you host a giveaway contest on social media. Detail the prizes and rules for participation in a fun and inviting post.
  7. Suggest a series of engaging questions for the next Twitter Q&A session, focusing on topics related to [Industry/Product].
  8. Craft a captivating success story of a customer who used the [Service] to overcome challenges and achieve their goals.
  9. Introduce a new team member in a friendly and engaging manner, highlighting their unique skills and background.
  10. Propose a day-in-the-life story of an employee in a specific role within the company, showcasing the work culture and values for the next Instagram takeover.
  11. Create a short video script that demonstrates the ease of use and effectiveness of the [Product] in solving everyday problems.
  12. Draft a motivational quote or message that aligns with the brand values and inspires social media followers.
  13. Celebrate the company anniversary with a social media post reflecting on accomplishments and expressing gratitude to the community.
  14. Announce a limited-time promotional offer for the [Product/Service] with an exciting post that emphasizes the sense of urgency.
  15. Suggest an interactive poll or quiz idea for social media platforms, centered around [Industry/Product], to encourage engagement and spark conversation.
  16. Craft a series of educational ‘Did You Know?’ posts about [Industry/Product] that will engage and inform social media followers.
  17. Showcase the company’s commitment to diversity and inclusion with a post highlighting initiatives and celebrating the diverse team.
  18. Develop a catchy and memorable hashtag for the upcoming marketing campaign that resonates with the target audience and embodies the brand message.
  19. Select the most impactful customer testimonials and design a visually appealing social media post.
  20. Create a step-by-step guide for a relevant DIY project or life hack related to [Product/Service] for followers to try at home.
  21. Design a social media challenge promoting [Product/Service] and encouraging user-generated content, resulting in increased engagement and brand exposure.
  22. Generate engaging interview questions for team members, revealing their personalities and roles within the company, as part of a ‘Meet the Team’ post series.
  23. Provide a list of industry influencers or thought leaders to collaborate with for a social media takeover, highlighting their expertise and relevance to the audience.
  24. Share valuable industry news or recent developments in a post that explains their significance to followers.
  25. Showcase the journey of a [Product/Service] from concept to launch with a compelling behind-the-scenes story that highlights the team’s hard work and dedication.
  26. Develop a social media content calendar with themes and post ideas for the upcoming month, considering marketing objectives and current trends in [Industry].
  27. Generate a list of relevant holidays or observance days that align with brand values, and provide ideas for themed social media content.
  28. Write a series of inspiring customer success stories that demonstrate the real-life impact of [Product/Service] and evoke an emotional response from the audience.
  29. Create engaging and visually appealing Instagram Story templates that showcase [Product/Service] features and can be easily customized.
  30. Repurpose existing blog articles or other content into fresh, bite-sized social media posts that drive traffic back to the website.
  31. Brainstorm a set of engaging captions for [Product/Service] photos that evoke emotions and drive curiosity among social media followers.
  32. Showcase the versatility of [Product] in various settings with a series of themed posts demonstrating how the product adapts to different environments or occasions.
  33. Generate ideas for a fun and educational video series about [Industry] that social media followers can enjoy and learn from.
  34. Create a ‘Frequently Asked Questions’ post addressing common queries and misconceptions related to [Product/Service], presented in a friendly and engaging manner.
  35. Design a social media post series highlighting the lesser-known features or benefits of [Product], sparking interest and increasing user engagement.
  36. Provide a list of engaging ice-breaker questions or conversation starters related to [Industry/Product] to encourage comments and discussions among social media followers.
  37. Suggest a creative idea for a photo or video contest that aligns with the brand message, gets followers involved, and generates user-generated content.
  38. Develop a set of social media posts showcasing the commitment to corporate social responsibility and community involvement, highlighting specific initiatives and their outcomes.
  39. Generate a list of potential interviewees and compelling topics for discussion as part of a series of expert interviews with professionals from [Industry].
  40. Create a concept for a live, interactive event on social media, such as a Q&A session, workshop, or demonstration, that engages the audience and showcases expertise in [Industry/Product].
  41. Propose ideas for a fun and informative infographic that breaks down complex concepts or processes related to [Industry/Product] into easily digestible visuals.
  42. Design attention-grabbing social media polls collecting valuable feedback from followers and encouraging interaction with [Product/Service].
  43. Generate a list of relevant quotes, facts, or statistics about [Industry/Product] to incorporate into visually appealing social media posts to educate and inspire the audience.
  44. Provide a set of creative ideas for celebrating company milestones or achievements on social media, making followers feel like they are part of the success story.
  45. Suggest innovative ways to leverage user-generated content from satisfied customers to build trust and credibility for [Product/Service] on social media platforms.

AI prompt ideas for social media images

With AI, you can generate stunning visuals that resonate with your audience, but crafting the perfect prompt is key. Let us guide you through some ideas to use when generating your creatives with a helping hand of AI. 

  1. A close-up, shallow depth of field shot of water droplets on a vibrant, multicolored flower petal.
  2. A top-down view of a colorful, intricately patterned mandala created using different spices and grains.
  3. A long exposure night shot of a busy urban intersection with light trails from moving cars.
  4. A panoramic landscape of a sprawling vineyard during harvest season, with workers picking grapes in the distance.
  5. A dynamic action shot of a skateboarder in mid-air, performing a complex trick at a skate park.
  6. A striking black and white street portrait of an elderly person, displaying their unique character and wisdom.
  7. A fisheye lens perspective of a modern art museum’s interior, with visitors admiring the exhibits.
  8. A tilt-shift photograph of a bustling cityscape, transforming it into a miniature, toy-like scene.
  9. A detailed, macro shot of delicate frost patterns on a windowpane during a chilly winter morning.
  10. An underwater scene of vibrant coral reefs and diverse marine life, captured with a wide-angle lens.
  11. A vibrant, high-speed photograph of an exploding paint balloon, with colors mixing and splattering.
  12. A surreal composite image of a person walking on a tightrope between two hot air balloons, high above a picturesque valley.
  13. A long exposure, star trail photograph of a lone camper in a remote wilderness area, with a glowing campfire.
  14. A low-angle shot of a dancer leaping gracefully, silhouetted against a vibrant sunset sky.
  15. A colorful, abstract light painting created with glowing neon tubes in a dark room.
  16. A high-key, monochromatic image of a modern architecture detail, highlighting its clean lines and geometric patterns.
  17. A double-exposure photograph combining a portrait with a natural landscape, creating a dreamlike effect.
  18. A candid, documentary-style shot of a lively street performance, with an engaged audience.
  19. A drone’s perspective of a hidden, heart-shaped island surrounded by crystal-clear turquoise waters.
  20. A vintage-style sepia-toned image of an old steam locomotive traveling through a dense forest.

To each of these prompts, you can add elements such as designated colors in RGB, specific focal lengths, filters or editing styles, and desired composition techniques. For example:

Adding these details to the prompts will help create a more targeted output when using AI to generate visuals, giving you more control over the desired aesthetic and style of the final image.

AI ornaments for EACH prompt you make

AI ornaments are guidelines that refine prompts for AI, helping social media managers create impactful content. These principles boost clarity and engagement, tailoring content to brand voice, audience interests, and platform specifications for superior results and greater user interaction.

You can use just one of them or mix & match to your needs:

The magic word “Don’t” 

A key part of crafting effective AI prompts is to use the magic word “Don’t” to set expectations and boundaries. Specifying certain “don’ts” in your prompts, you guide the AI to avoid potential pitfalls or undesirable elements, ensuring that the content remains focused and on-point. 

This approach saves time and effort spent on revisions, while still delivering the desired outcome. Including both “do’s” and “don’ts” in your prompts enables a more efficient and streamlined content creation process, striking the perfect balance between creativity and control.

Examples of “don’ts” you can/should use:

Good practices for creating your own AI prompts

Provide Context

Give the AI sufficient background information about your brand, industry, or topic. A well-informed AI can generate more relevant and accurate content. A brand’s values, unique selling points, and trends in the industry can all be included here.

Be Specific and Descriptive

Define your goals, target audience, and content format. Clear directions lead to better results and minimize the need for revisions. Clarify the tone, desired emotions, and specific points you’d like the AI to cover in the content.

Set Boundaries and Limitations

Let the AI know any restrictions, such as word count, tone, or language constraints. Setting parameters ensures the output aligns with your requirements. Clearly communicate any off-limits topics or phrases to avoid potential issues.

Request Multiple Variations

Ask the AI for multiple content options or ideas. It gives you the opportunity to select the best choice and inspires creativity by offering a variety of viewpoints. Comparing variations can bring new insights and inspire further refinement.

Treat AI as a Trainable Assistant

Understand that AI learns from your feedback. Consistently provide constructive input to improve its understanding of your preferences and needs. View your relationship with the AI as an ongoing collaboration, helping it become a more effective tool over time.

Experiment and Iterate

Don’t be afraid to test different prompt styles or approaches. Trial and error is a natural part of refining the AI’s output and discovering what works best for your social media strategy. Continuously assess the AI’s performance and adapt your prompts accordingly.

Balance Creativity and Consistency

Ensure your prompts encourage both creative and consistent content. Striking the right balance helps maintain a coherent brand image while keeping your audience engaged with fresh ideas. Develop a set of guidelines that promote originality without compromising your brand identity.

Over to you, Prompt Engineer!

Keep experimenting and refining your prompts, using the guidance and examples provided. And, do you know, that now you can also create compelling AI-generated copy and images in Kontentino. It’s your turn to put these insights into action and make your mark in the world of social media management. These are really, really exciting times ahead!

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Kinga Edwards

Kinga Edwards

Owner & Creative Director at Brainy Bees. She believes that insights are everywhere!